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Health and Beauty is one of the fastest-growing Ecommerce categories in the world.
When optimizing your online store, it’s essential to understand the unique shopping habits and challenges facing the health and beauty industry.
Statistics are based on Prefixbox Analytics
Pricing is based on API requests and the suites used. Every suite comes with a 14 day free trial.
Learn moreMake it easy for Health and Beauty retailers to promote or highlight selected products at the top of the SERP. This feature helps retailers maximize revenue and enables them to showcase new or discounted products that align with shoppers’ search intent.
Shorten the path to purchase by displaying tiles at the top of the SERP to help shoppers easily refine their search. Retailers can customize the information in the tiles and use them to provide paths to specific products, which are especially useful for shoppers who execute a general brand name search.
Retailers can set up banners to appear on the SERP, above the results, when shoppers execute specific queries. The ability to create custom banners enables Health and Beauty retailers to promote products, showcase new products, and inform shoppers about sales periods.
Rich Autocomplete deciphers user intent and suggests keywords, products, and category recommendations the second shoppers focus into the search box. Health and Beauty retailers can optimize their autocomplete with customizable product tiles to showcase relevant information such as unit price, discounts, stock info, etc.
Once shoppers find their desired items, Autocomplete also offers quantity selection and add-to-cart buttons to streamline the shopping experience.
Product suggestions will change dynamically as Health and Beauty shoppers hover their mouse over different keywords in the Autocomplete box. This feature helps shoppers conveniently explore products related to the keyword they’re interested in and shortens the path to purchase by making it easy to navigate to the product detail page in just one click.
Filters on the SERP make it easy for shoppers to narrow down search results, especially because filter options change dynamically based on the executed search query. For example, if a shopper searches for face cream, they can easily filter results by price, relevance, brand, or customer rating to find their desired item.
Prefixbox leverages AI and Machine Learning to suggest data-driven recommendations based on user behavior instead of text-matching results. By recommending products that align with a shopper’s initial search intent, this feature helps them explore relevant items that may not appear in the search results.
Streamline the path to purchase with data-driven search results that increase conversion rate.
Increase engagement and help shoppers refine their search intent with just 1 click.
Inspire shoppers to explore your catalog with relevant recommendations that boost average order value.
Optimize your solution with insightful metrics, frequent A/B tests, and search experts dedicated to improving the user experience in your store.